United Way Of Escambia Celebrates 95 Years; Rebranding With New Name

May 26, 2019

The United Way of Escambia County is rebranding as the United Way of West Florida.

The announcement came this week at “Denim and Diamonds”, their 95th Anniversary Celebration Event at Live Oak Plantation in Beulah.

“It’s important, as we move forward, to have an identity that is representative of both counties that we serve,” President and CEO Laura Gilliam said. “We have a very long history of service as United Way of Escambia County. Our board and staff are excited to move forward, and write our next chapter as United Way of West Florida.”

The United Way of Escambia County Board of Directors recently approved a motion to incorporate Santa Rosa County into the organization’s service area. This came at the request of United Way Worldwide, who approached United Way of Escambia County about assuming the territory.

United Way of Escambia County currently serves more than 313,000 people. Expanding services to include Santa Rosa County will increase that number to more than 480,000 individuals between the two counties. In 2018, the organization generated financial resources in excess of $2.5 million and coordinated more than 45,000 hours of volunteer service.


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